Job Description:

The Area Market Liaison is responsible for the census and business development - related activities of Southfield Village (SFV) and Hamilton Grove (HG) campuses. The Area Market Liaison
is responsible for census development across all service lines.

Duties include:

• Coordinates planning and organization of marketing strategies and programs designed to meet
  occupancy and payor mix goals.
• Stays abreast of competitor changes in the marketplace by conducting annual competitor analysis.
• Serves as the primary representative for assigned accounts such as discharge planners in hospitals, physicians, and other allied health professionals including case managers and managed care organizations.
• Coordinates special community events for specific target markets including sponsoring one on-site networking event and one educational seminar per calendar quarter.
• Develops and maintains effective client and referral source relationships.

Job Requirements/Qualifications:

• Bachelor's Degree related field or equivalent experience required.
• Previous experience as a sales and marketing professional in the healthcare industry required.
• Familiarity with Long Term Care issues & knowledge of Medicare/Medicaid procedures required.
• Familiarity with healthcare programs and procedures for admission.
• Good verbal and written communication skills.
• Ability to handle multiple tasks, creatively problem solve, and work within certain levels of stress.
• Strong time management skills and proven ability to meet deadlines.
• Empathy and understanding for the needs of the elderly and their families and ability to work both with the older adult (resident) and their families.
• Strong computer competency preferred.

Benefits:

• Medical/Dental/Vision
• Voluntary Life
• 403(b) with employer match
• PTO program
• Additional Benefits available

Contact HR with questions, (574) 537-4029.